Mozilla,"public and interracial sex" video the company that owns Firefox, acquired Fakespot in May. Fakespot, a startup that helps users identify fake news through a website and a browser extension, has been used to spot fake reviews on Amazon, Yelp, TripAdvisor, Walmart, and eBay using an A-to-F scale.
Fakespot's Review Checker is scheduled to be released on Firefox version 120 for desktop and Android on November 21, 2023, according to MS Power User.
This is terrible news for folks who plan to use AI technologies, particularly generative AI tools like ChatGPT, to flood product reviews. Fakespot could make that task much more difficult by using its own AI to spot the fake product reviews.
You May Also Like
Fakespot founder Saoud Khalifah told Axiosat the time of the acquisition that reviews are important for the online shopping experience because "you can’t touch the product," he said. "You really need the reviews."
Related Stories
- 200+ October Prime Day deals are live right now on Amazon
- All the best Kindle deals to shop on Amazon Prime Day
- A lot of Amazon's Prime Day laptop deals suck. Here's what to snag at one of its rivals instead.
- Looking for a cheap TV on Prime Day? Here are the best TV deals — some at Amazon, some not
- Score a refurbished Xbox Series X for its lowest price ever at Amazon
"[Fakespot] uses a sophisticated artificial intelligence (AI) and machine learning (ML) system to detect patterns and similarities between reviews in order to flag those that are most likely to be deceptive," Mozilla product chief Steve Teixeira told Axios in a press release about the purchase. "Using Fakespot, a buyer is able to quickly see where deceptive reviews may be artificially inflating a product’s ranking in search engines. As Mozilla continues to expand our work around ethical AI and responsible advertising, Fakespot is a natural fit."
Topics Amazon